The term "campaign" entails all of the components and specific events that are included in engaging your audience in your brand. We help you to accomplish this goal by formulating an integrated marketing plan that incorporates a strategic mix of creative methods set to establish, maintain and increase your brand awareness.
- Lifestyle Development
- Brand & Product Launch
- Value Proposition
- Environment Creation
- Experiential & Event Conceptualization
- Portfolio Development
- Campaign Management
A marketing campaign is the perfect opportunity to showcase exactly why your brand is essential to consumers. We help you to deliver a message that appeals to the behaviors and emotions that connects you directly to your audience. We tailor your campaign to specific touchpoints, target and secondary audiences, launch initiatives, and ongoing management efforts that are well researched, carefully executed, and innovatively produced.
Creating brand culture is an art. The way that your brand looks, feels, and moves should be carefully orchestrated and developed to exude a unique connection between those that experience your brand product or service. We build upon your message and design components of your campaign that highlight special occasions, promote products, and celebrate your achievements.
BRAND MANUAL DEVELOPMENT
The components of a brand are very specific. Color selection, typography, icon choice, tone, feel and voice of your message, imaging and the overall style of how you present your brand is important to staying consistent and maintaining a cohesive brand. We help you to develop and manage your portfolio and maintain your brand manual to ensure any use of your brand is a positive representation.
Understanding and developing your value proposition is an important component of your brand development. We have extensive experience in producing qualitative and quantitative content to be used for campaign development. We offer workshops that assist your brand to further understand the core competencies that serve as the foundation of your brand. Contact us today to discuss scheduling a workshop.
GOT A PROJECT YOU WANT TO RUN BY US?
Launching a new brand? Need help refreshing your existing brand? Looking for someone to speak to your group on brand development and integrated marketing? We Would Love To Hear From you!